TL;DR
• 53 swimmers from adland raised $32,000 for youth mental health charity Batyr
• The team, known as UnLtd, took on the challenge of completing the Sydney Harbour Swim
• The funds will support Batyr’s mission to help young people struggling with mental health issues
• It’s a splashing success for the advertising industry, showing they care about giving back!
The Splashy Story Behind the Swim
In a bid to make a splash for a good cause, 53 swimmers from the advertising industry came together to raise a whopping $32,000 for youth mental health charity Batyr. The team, aptly named UnLtd, took on the challenge of completing the Sydney Harbour Swim, a grueling 1.5km course that tested their mettle and their willpower.
The Swim, the Sweat, and the Tears
The UnLtd team, consisting of creatives, strategists, and account managers from various agencies, trained for months to take on the demanding course. On the day of the event, they donned their best swimwear (or lack thereof) and plunged into the harbour, their strokes a blur as they battled against the currents and the clock.
The Batyr Benefit
The funds raised by UnLtd will support Batyr’s mission to help young people struggling with mental health issues. The charity, founded by a group of Australians who lost friends to mental health disorders, provides support and resources to those in need.
Key Takeaways
• Corporate Social Responsibility (CSR) in Action: UnLtd’s efforts demonstrate the power of CSR in action, with the advertising industry proving that it’s not just about ad campaigns and campaigns, but also about making a difference.
• The Importance of Mental Health: Batyr’s work highlights the pressing need to support young people struggling with mental health issues, and the impact that initiatives like this can have on their lives.
• The Power of Teamwork: UnLtd’s achievement shows that when individuals come together with a shared goal, amazing things can happen – and that’s a splashy success worth sharing!
FAQs
Q: What is Batyr?
A: Batyr is a youth mental health charity that provides support and resources to young people struggling with mental health issues.
Q: How did UnLtd raise the funds?
A: The team completed the Sydney Harbour Swim, raising $32,000 for Batyr through a combination of individual sponsorships and a corporate donation from their agency.
Q: Who is behind UnLtd?
A: UnLtd is a group of 53 swimmers from the advertising industry, comprising creatives, strategists, and account managers from various agencies.
